
Founder, Real Federation
Pooja Goyal
Pooja Goyal has 15 years of hands-on experience in real estate, across marketing, sales support strategy, brand positioning and customer experience. She began her career as a Research Analyst at Bank of America, then moved into real estate, the industry she wanted to build in.
She has planned and run high-end promotional events, premium brand showcases and large family carnivals that build brand recall and drive sales. She runs sales training when a team needs it, and she makes sure plans are delivered, not just made.
- 15 years in real estate
- Former Research Analyst at Bank of America
- MBA with a specialisation in Marketing
- Bachelor's in Business Economics, Delhi University
- Real estate marketing, sales strategy and brand positioning
- Sales training and customer experience


